B2B SaaS SEO & AEO Content Writer

<p>Kairos Labs is a pipeline agency for B2B SaaS. Our clients don&#39;t buy articles from us. They buy pipeline — sign-ups, demos, closed-won — sized in dollars. SEO and answer engine optimization are the lever, not the product.</p> <p>We work with leading SaaS and professional services brands across the US and EU, in cybersecurity, fintech, FinOps and work management. Founder-led, bootstrapped, profitable from day one, small on purpose.</p> <p>Two things make the work different. Our workflows are RAG-based: we embed a client&#39;s product demos, sales calls, SME interviews and writing style before we produce anything. And we run AEO as an experiments: prompts tracked daily, retrieval and citation measured against a control.</p> <h2 id="tasks">Tasks</h2> <p>This is a writing-first seat, and you own each piece end to end. The angle, the research, the draft, the self-QA, the client&#39;s comments, and the live page quick QA after it ships.</p> <p>Roughly how the week goes: 60% research and running AI flows, 15% briefs and angles, 15% client feedback, 10% improving pipelines. </p> <ul> <li>Set the angle before the outline — what the piece argues, to whom, and what a reader gets here that the pages already ranking don&#39;t have</li> <li>Write blog posts, landing pages, comparison and category pages, and refreshes across your assigned accounts</li> <li>Run pre-writing checks: the live SERP at the client&#39;s market, the content-audit action plan for any refresh, and a site: check for pages that already cover the topic</li> <li>Write in the client&#39;s voice — clean of AI-isms, matched to their style artifact, in the correct market register</li> <li>Place the product where it earns its place: where it solves a stated pain, in the client&#39;s own category language, never as an invented feature</li> <li>Source every claim against the primary source, or cut it</li> <li>Keep the client artifacts updated — create new ones, review what our platform generates, correct what&#39;s wrong, approve it for use</li> <li>Fix the machine, not just the piece. A defect that repeats goes to the platform lead instead of into your hand-fixes forever</li> </ul> <p>How the work flows.</p> <p>The Strategist/Founder sets the strategy and cluster architecture. You get a content calendar. You write the brief and its angle, outline and submit draft. Your editor reviews the article. If you&#39;re able to self-edit, even better. </p> <p>Then, a Strategist submits an article batch per week to a customer, waiting for feedback. Once the customer feedback is shared, you address it.</p> <p>In full-time role, you&#39;ll produce content for 4 customers, between 40-49 pieces a month.</p> <h2 id="requirements">Requirements</h2> <p>What we believe about AI, and you need to as well.</p> <p>AI does not beat a brilliant human writer. It comfortably beats an average one. The average writer loses the thread of an argument, pads to word count, and doesn&#39;t think hard enough about who&#39;s reading. A strong writer running a well-fed pipeline wins every time, because the thinking stays with the person and the mechanics move to the machine.</p> <p>Writing is thinking. If you think the model replaces the thinking, you&#39;ll be miserable here. If you think it speeds up everything that isn&#39;t the thinking, this is your seat.</p> <p>Who you are:</p> <ul> <li>A writer who understands SaaS businesses. You know a buying committee from a buyer, why a security review kills a deal in month four, and why a VP of Finance and a controller read the same page differently</li> <li>You have a product marketing bone in your body. You shape the angle around how the client should be positioned, not around where a mention will fit. Category alignment matters more in AEO than it ever did in SEO, because the model repeats the frame it was given</li> <li>Already AI-native, and you improve what you use. You&#39;ve edited a prompt, corrected an artifact, and noticed when a defect repeated</li> <li>You start things. You flag a blocker before you begin rather than mid-draft, and nobody chases you for a date</li> <li>You take feedback as information. &quot;I didn&#39;t know, I messed up, here&#39;s the fix&quot; is always fine here. Explaining why a miss wasn&#39;t your fault is not</li> <li>You cover and move. Writers, editor, platform, strategy and ops work one client problem, not six</li> </ul> <p>Non-negotiable:</p> <ul> <li>B2B SaaS writing experience</li> <li>Hundreds of published SEO articles, not dozens</li> <li>Native-level written English, with clean US register on demand</li> <li>Real experience running AI content workflows and improving them</li> <li>You read search intent off a SERP rather than off a chart, you build for information gain, and you validate sources before you cite them</li> </ul> <p>Strong signals:</p> <ul> <li>Commercial pages — landing, comparison, alternatives, category — and not only blog posts</li> <li>Deliberate work on AI visibility or LLM citations, with a measurement approach behind it</li> <li>You&#39;ve interviewed a subject-matter expert and produced something better than a transcript</li> <li>You&#39;ve turned something you did three times into a written method</li> </ul> <p>Not a fit:</p> <ul> <li>Word-count thinking, or per-article math</li> <li>Competent pieces that could belong to any brand</li> <li>Needs the brief spelled out, or resolves a client&#39;s comment to make a thread look clean</li> <li>Treats any task, the checks and the standard as overhead</li> </ul> <h2 id="benefits">Benefits</h2> <ul> <li>Work with best-in-class SaaS and tech brands across the U.S. and Europe.</li> <li>You shape the AI platform we run on — the tools you build become how the agency works.</li> <li>Contract, remote, anywhere. You choose your hours, with enough European overlap </li> <li>An AI-native platform you help improve. When a workflow keeps producing the same defect, we fix the workflow</li> <li>24 days off for full-time hires + national holidays</li> </ul> <p>We pay for every stage past the conversation, because unpaid tests tell you what someone will do for free, not what they&#39;ll do for you.</p> <ol> <li><strong>Apply</strong> — send four things: three B2B SaaS pieces you wrote, with the keyword, the intent you read and the angle you chose for each; one piece a client pushed back on and what you changed; how you use AI in your writing today, including where you override the model and what you think it&#39;s bad at; and your CV</li> <li><strong>Interview, 30 minutes</strong> — chat with the founder about your experiene and expectations </li> <li><strong>Paid task</strong> — one article, 1,500 to 2,000 words. We pay $100 for a piece and we can run 2-3 pieces together</li> <li><strong>Start freelance</strong> — on live accounts, with the editor reviewing every piece. From there the seat can move to full-time</li> </ol>